Survey shows biz travelers growing more green-conscious

Travel Weekly, 5/19/2008

Thirty-four percent of business travelers seek out hotels that are environmentally friendly, and 38% have researched green lodging facilities, according to a Deloitte survey.

Also, Deloitte found that 28% said they would be willing to pay 10% more to stay in a green lodging facility.

"Our survey shows that green concerns have made their way on to the business traveler's agenda," says Adam Weissenberg, who heads the Deloitte Tourism, Hospitality & Leisure practice. "Business travelers understand the issues and are trying to do their part in being more environmentally responsible when they are on the road."

Nearly seven of 10 business travelers said they always turn off the lights when they leave the hotel room, and 31% said they always adjust the heat/air conditioner when leaving the room.

The top five environmental actions business travelers expect lodging facilities to be taking are recycling (77%), using energy-efficient lighting (74%), using energy-efficient windows (59%), placing cards in rooms to let guests request that sheets/towels not be changed (52%) and using environmentally safe cleaning products (49%).

The survey was commissioned by Deloitte and conducted online by an independent research company between April 8 and April 9. The survey polled 1,155 business travelers, defined as having taken at least one business trip in the past year that involved staying overnight at a lodging facility.